Digital signage
Digital signage or digital messaging is a term used to describe the display of up to the minute information on electronic devices such as plasma screens, LCD panels, and projectors. Information can be common, or unique among any number of display devices and information from multiple sources can be displayed simultaneously.
Digital signage can be used wherever there is a need to communicate to individuals or large groups of people. Wherever there is static signage, there is potential to replace it with digital signage. Digital signage installations are becoming more and more evident in:
• Corporate Environments – Often used in reception areas or atriums to communicate with visitors and customers, or employee areas for human resources and corporate communications can provide the right message to the right audience at the right time. In manufacturing environments, performance metrics, current production requirements and education materials can be delivered to production areas for quality assurance purposes.
• Public Venues – Auditoriums, hotels, transportation venues, outdoor billboards and sports stadiums are common venues for digital signage. Providing customers with current schedules, way finding directions, or real time information such as news, weather, sports and advertising can be informative to patrons and visitors.
